Google versus facebook model's model, will be the winner?

Despite having personal facebook since long ago, is not but since a few days ago that we have created the page of facebook's LaNuevaEconomia.com, and rightly some visiting friends told me that they thought that it would never, and that it took me too.

Because they are right, and part of this reluctance to create a page on facebook on this blog is for the personal opinion on facebook by comparing it to google.

Let us look at google:

From my particular point of view, Google offers a much more open to customer business model, offering at the same time many forms that are the users themselves who also derive benefits with their products and services and at the same time that effort by its clients also is beneficial for google.

Let us take a simple example; We have a blog, i.e. are writers, offer users content online (which we hope will be of quality), google indexes this content in your database and according to various factors or algorithms placed various topics in various positions.

If we wish we can monetize our content with advertising from google called adsense, and obtain cash by this task, hobby, hobby or job benefits, whatever it is that we see.

Thus closes the wheel of google: user upload content, google placed automatic advertising in that content, the user receives benefits for such advertising and google also receives a portion of these profits paid advertisers.

Consider this model it virtuous for all participants of this circle, both editors, users, advertisers and google benefit in this chain or model.

Let us now look at facebook:

Facebook offers a free place of easy access, a private or public account on their social network, the user upload the content you want to the network, making connections with friends, expands its network, continues uploading content and continues to grow its network.

You can now even create different pages to your personal page, for example your page on facebook for business, institutional, common causes, etc. You can also create groups, applications, etc.

Done by the facebook user fails to be profitable in a direct way for the user, but it has a direct impact on the wealth of facebook.

Systems controlled by the own facebook only facebook advertising benefit to facebook, user generated content do not receive any percentage of these profits paid by the advertisers and distributed according to the contents of each user.

Some might say me that the current editors or generators of content users benefit from the traffic generated from the activity on facebook, and are right, but it is an indirect benefit.

As we can see facebook does not usa an open to the user and their profits by advertising model not share them with anyone, for more than that the content of your network is generated by its users.

Conclusions:

It is for these reasons, and some more, I have some reluctance to use facebook, however I do since the weight of social networks within the strategy of positioning on the internet is increasingly important.

Same Google is beginning to be indexed in their search to facebook pages, by what if a business on the internet, site or blog, or anywhere online interested in reaching your audience does not have a strategy of development in social networks is participating in online indexing of disadvantageous way.

Imagine that a blogger does not allow advertising to its users and instead began to publish their own advertising without sharing the profits for the same with their users, it would be something unthinkable is the current state of things, isn't it?

And yet that is what makes facebook, and we ourselves who eat more and more to the social network, into the arrangement which is currently.

We'll see how it develops this theme in the future.

Have a wonderful day.

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